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Pinnacle 2024 Quick Take: Achieving lasting change

Charles Blankenship shares take-home tips on change management gleaned from a personal health transformation

abstract blue healthcare background

abstract blue healthcare background

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Whether it鈥檚 trying to help a noncompliant patient manage their health, to encourage an employee to adopt a healthier lifestyle, or to begin our own wellness journey, change is difficult.

In a session at the Pinnacle 2024 EMS leadership forum, Charles Blankenship, MBA, division chief, Support Services, for Novant Health Mobile Integrated Health, outlined take-home tools you can use to successfully implement change in yourself, your patients and your organization.

Memorable quotes

Following are memorable quotes from Blankenship on achieving lasting change.

  • 鈥淎re you the change you want to see, the change you want people to be?鈥
  • 鈥淓verybody鈥檚 why is different.鈥
  • 鈥淜eep your eye on the real goal 鈥 if it鈥檚 not in front of you, you鈥檙e never going to see it.鈥
  • 鈥淕ive permission for people to hold you accountable.鈥
  • 鈥淲hat matters most is not how far you come, but the determination to keep moving forward.鈥

Top takeaways on achieving lasting change

Following are some of the tips Blankenship shared on how to achieve change.

  1. Clarify the goal: Find the 鈥榳hy鈥

    Blankenship shared two case studies, Patient A and Patient B.

    Patient A was, as Blankenship described, 鈥渢errible鈥 at getting to dialysis. He frequently missed appointments, which of course, led to complications and 911 calls and hospitalizations. Mission Health CaraMedic鈥檚 community paramedics spent time with the patient, understanding his challenges 鈥 waking up on time, being ready to go when the transport van arrived to pick him up. But they went one step further, to understand his underlying 鈥渨hy.鈥 This patient loved video games so much, that he didn鈥檛 want to go to dialysis 鈥 he wanted to stay home to play.

    Working together with the patient, the medics created an agreed-upon plan to improve his health, ensuring he had healthy food and was getting to dialysis, calling him before appointments to ensure he was awake. With this support and his 鈥渨hy,鈥 the patient was able to improve his health to the point where he could be on in-home dialysis, able to stay home and play video games while getting the care he needed.

    Patient B, was Blankenship himself. Diagnosed with type 2 diabetes and increasing hypertension, he found himself unable to get down on the floor to play with his new granddaughter. He committed to turning his health around, his 鈥渨hy鈥 鈥 being there for his family. Implementing a diet plan, twice-daily 45 minute workouts and self-help study, Blankenship was able to eliminate his need for diabetes medications in 90 days, get off his CPAP in 1 year and lose 100 pounds in under 2 years.

    | More: Life lessons in change from a medic鈥檚 health journey. Through a steadfast commitment to daily steps and leaning on your support system, change is achievable

  2. Set the example as a leader

    Ghandi encouraged us to become the change we want to see. The same applies in business and leadership, Blankenship noted.

    Leaders must model the behaviors they wish to see in their staff. Before his lifestyle change, Blankenship noted he frequently worked 80 hours a week. 鈥淢y poor staff thought it wasn鈥檛 OK to take vacation because I didn鈥檛,鈥 he said.

    He asked attendees, 鈥渁re we modeling the behaviors we want to see in our staff? Are we getting 7 hours of sleep? Are we the change we want to see?鈥

  3. It鈥檚 OK to fail

    It鈥檚 OK to fail when attempting change, Blankenship stressed. The Harvard Business Review reports more than 70% of needed change either fails to be launched or completed.

    The trick is to fall forward, into your next attempt, he said. 鈥淚t鈥檚 OK to fall off the wagon, but you better hurry up and jump back on it before it leaves you 鈥 get up the next day and get after it.鈥

  4. Celebrate the milestones

    To keep up enthusiasm while trying to achieve change, it鈥檚 important to set measurable steps and to celebrate those mini wins along the journey.

    Blankenship noted he didn鈥檛 start out on his health journey running. He ran from light post to light post, alternating with walking. But this week, he ran 3.5 miles on the beach.

    You don鈥檛 just give a horse one carrot, to keep them moving, Blankenship said, you give them along the way. Similarly, you have to celebrate the milestones along the way to achieving meaningful change.


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Kerri Hatt is editor-in-chief, SA国际传媒, responsible for defining original editorial content, tracking industry trends, managing expert contributors and leading execution of special coverage efforts. Prior to joining Lexipol, she served as an editor for medical allied health B2B publications and communities.

Kerri has a bachelor鈥檚 degree in English from Saint Joseph鈥檚 University, in Philadelphia. She is based out of Charleston, SC. Share your personal and agency successes, strategies and stories with Kerri at khatt@lexipol.com.